The 1st of 4 Things To Remember About Ubiquitous Media
Media, from the Drum to the Gutenberg Bible to the iPad, has profoundly changed the ways that we interact, communicate and yes, make money. Media has been the “chicken grease” oiling the wheels of commerce and for better or worse media tells us what to think of ourselves. The big difference today is the ubiquity and comparative ease with which one can create quality media.
Since the invention of television, many have opined about media’s power as an educational tool. The dilemma has been engagement vs substance. Just because something has substance, doesn’t mean someone else wants to watch it. If given a choice between watching a dog on a skateboard or me speaking about cell division, well… I’ll take the dog, please.
In a world of ubiquitous media, it no longer makes sense for teachers to pretend they have all the answers. No one can know every concept thoroughly. And that brings me to the first thing to remember about Ubiquitous Media…
Great teachers teach students, not subjects
Humberto Perez is a great teacher in Pflugerville, TX.
Great teachers I know try to listen at least as much as they lecture and have genuine regard for their students as people. Getting to know your students may seem like a waste of time to some but until you really understand your students, how can you possibly know if you’re really helping them progress? And before you say “Give ‘em a test”, keep in mind that in Texas 4 out of 10 students that graduate from high school and pass standardized tests, need remedial Reading, Math and/or Science in order to enter college.
Great teachers are more like facilitators or guides than instructors. They provide a framework for students to explore and create value. Their lessons turn into projects and their classes turn into the school hang outs. Ubiquitous media is just another powerful arrow in their quiver. They may use the dog on the skateboard video to kick off a lesson on the laws of motion or film skateboarders in the class to demonstrate physics concepts. The point is, they are not intimidated by Ubiquitous Media.
Podcast: Pecha Kucha on E4 Youth
Pecha Kucha (Japanese: ペチャクチャ, IPA: [pet͡ɕa ku͍̥t͡ɕa],[1] chit-chat) is a presentation methodology in which 20 slides are shown for 20 seconds each, usually seen in a multiple-speaker event called a Pecha Kucha Night (PKN).
-Wikipedia
Download Audio: Stem Council Pecha Kucha.
I’m rarely at a loss for words when it comes to education and this is not one of those times. 20 slides, 20 seconds a slide… A Good 7 Minute Primer on E4 Youth that finishes up with some calls to action.
1. Be a Guest Speaker. Volunteer Form
2. Host a Tour or Field Trip Volunteer Form
3. Judge On-line Portfolios Volunteer Form
4. Hire Students to Work for Your Business or Cause
5. Join the E4 Youth Board Membership Packet
Innovate: Strategies for Building A Creative Media | Business
The Capital City African American Chamber, in conjunction with the Media Communications Council, hosted a panel discussion called Innovate: Strategies for Building A Creative Media | Business November 16, 2011 at Austin Details Art & Photo. The event featured entrepreneurs Hajj Flemings (featured on CNN’s Black In America 4), Hassan Johnson – Tha Trunk Inc and Gina McCauley – Blogging While Brown Conference offering their perspectives on what it takes to make viable creative media businesses.
The panel was moderated by Natalie Madeira Cofield – President, Capital City African American Chamber. Hajj and Hassan joined the panel via Skype. The following are some highlights from the event. Click the links below to listen!
Building Your Media Biz -_Hajj Flemings
Building Your Media Biz – Gina McCauley
Building Your Media Biz – ThaTrunk
Building Your Media Biz – Black to the Future
Milestone: Building My Board
Over the past 4 years, I have been fortunate to have the support of the Texas Diversity Council and more recently the Austin Community Foundation to function as non-profit umbrellas for my social ventures. These organizations have allowed me the flexibility to experiment and hone my approach to social entrepreneurship without the burden of having to maintain my own board and all of the administrative tasks that go with it. So, I am eternally grateful to them and we will continue to look for opportunities to coordinate efforts whenever it is appropriate.
In Austin alone, we serve over 1400 teachers and students through the social learning portal Media Xperiments by providing virtual workspaces, portfolio building, field trips, tours, intern and summer employment opportunities. This platform coupled with teacher training, technical support and now specialized mentors in STEM (Science, Tech, Engineering & Math), Media / Arts and Business provided through a partnership with the University of Texas Intellectual Entrepreneurship (IE) Consortium, make up an eco-system that is poised for exponential growth.
Download the E4 Youth Board Membership Packet
In order to make this ecosystem flourish, it has to be fed and curated. To that end, I am establishing my own board of directors and 501 C-3 non-profit status under the name E4 Youth. E4 Youth, which takes students through the sequence of Engagement, Education, Employment & Entrepreneurship, provides a nexus for business leaders and educators to connect with youth and create double bottom line ventures. By double bottom line, I mean value for both students and local businesses.
The E4 Youth Board will set the agenda and drive the priorities of the organization. There is a limit of 15 members for this inaugural year and a financial requirement as well. Our first official board member is Max Rutherford of GSD&M Idea City and we are looking for folks to fulfill roles in fundraising/finance, research/measurement, events, education and business development. So, if you or someone you know are qualified for such a role, check out the E4 Youth Board Membership Packet or contact me at carl@e4youth.com.
Case Study: Hoover’s Cooking – A Double Bottom Line Partner
One of the more notable examples of our Double Bottom Line Partnerships is our on-going relationship with Hoover’s Cooking. Over two years ago, we started working with local philanthropist Hoover Alexander through a media boot camp in which our students worked directly with advertising professionals from firms such as GSD&M and Sanders Wingo to develop a media strategy for his restaurant chain Hoover’s Cooking. In addition to a handsome, functional and easy to maintain web site, we have continued to partner by providing among other things, high school students working directly with professionals in mechanical engineering and biology to develop an irrigation system for the Greater Mount Zion Community Garden (See the video above).
Students build portfolios and become pre-qualified for internships and paid summer employment opportunities. Business leaders are able to invest in these students’ learning, strengthen community relationships and leverage this pre-qualified talent pool to accomplish their goals.
Hajj Flemings
Hajj Flemings Chats via Skype
I had the pleasure of attending a viewing party of CNN’s Black In America that was organized by the Capitol City African American Chamber this past Sunday. This segment focused on African Americans in Silicon Valley. Among the folks featured was Hajj Flemings, an entrepreneur that joined the accelerator program shown in the television special.
After the show, he joined us via Skype and had some great reflections on the experience along with some words of wisdom for other people of color looking to flourish in the tech world.
It’s a little lo-fi but the substance makes it a worth while listen. The discussion is moderated by by Cap City Chamber CEO- Natalie Cofield.
Hajj Flemings Talks Tech Start Ups via Skype
The Education Borg – Update
The Education Borg
But this is not a pity party. We’ve come too far already for that. I know that we have a sustainable and scalable business model for educational empowerment in place. In fact, now that we have this model in place, we also know that there are other potential partners better suited for what we have to offer.
I went to the mat for our current major funding source and came up short. But now, with the proper infrastructure in place and taking students through the E4 Youth sequence of Engagement, Education, Employment & Entrepreneurship, our students will measure up by whatever standards we impose on them – standardized testing or otherwise.
Smoothies Are My Friend
I have to admit that I’m enjoying making these little food videos. I don’t really plan them out. They are rather spontaneous musings between me and my iPhone. I realize that after four years on my journey to better health that what seemed insurmountable to me has been broken down into manageable chunks or phases. Being more healthy takes work but that doesn’t mean that you shouldn’t enjoy it. You should be able to eat something healthy that makes you smile everyday (Twinkies and ice cream don’t count. Sorry.)
I’ve been experimenting with blending smoothies, juices and shakes. In this episode, I use the ever popular ingredients of strawberries (120 calories) and a banana (72 calories). Then for a little extra flavor and smooth texture, I add chocolate whey protein (100 calories), almond milk (40 calories) and ice (0 calories). So, I’m able to make a smoothie at 2/3′s of a pitcher that only has about 300 ultra healthy calories in it. I usually drink 1 or 2 glasses before and after hitting the gym and never feel as though I’m missing out.
So, I hope enjoy this video as much as I did making it. More soon!
Changing My Eating Habits
Well, it was bound to happen… I made a video featuring one of the seminal dishes I used to start changing my eating habits – the veggie egg white omelette.
Today, I started off the morning with a chocolate whey protein smoothie that had some strawberries, a banana, ice and almond milk along with my daily supplements. Then, I hit the gym for a good solid 40+ minutes (sweated off a pound) and returned to finish off my smoothie and cook up my omelette for lunch. Gourmet style with lots of vibrant color and flavor, the egg white omelette is full of protein. Served up with some whole wheat toast and a drizzle of raspberry chipotle sauce, it’s a delicious filling meal and only about 400 calories. One of the keys to eating healthier is cooking both good looking and good tasting meals. From day 1, I’ve never felt as though I was sacrificing anything in the way of taste or sustenance because I looked forward to making and eating my meals.
So, there you have it. I hope this inspires you to think about what you’re putting in your body!
More soon!
Do Soul Mates Exist?
As I sit here, I am reflecting on love and my search for a true partner. It’s difficult for me to write this because I tend to be intensely private about my relationships. But I feel as though I am not doing myself any justice by not exploring my feelings. Over the past 4 years, there has been one woman that has had a profound affect on me.It’s weird. I often wonder if there is anything such as a soul mate. I mean, I believe that there are soul mates for some but not all. My parents appear to be an example of true soul mates. Carl and Carol Settles were married when they were 18 years old and had me, Carl Jr., just under a year later. I have watched them go through so much together. They’ve had fights but they have always supported each other.
They are still together and recently, my father’s health has started to come into question. I watch them… the care and concern that my mother shows for my dad on a moment to moment basis. It’s moving to say the least. My father is a truly great man. He has always been there for us. Not just financially but he is emotionally present as well.
I remember my father saying how the main thing he looked forward to as a child was having a family, a real family unit. Well, he has succeeded. Carl Sr. Carol, Carl Jr. and Corey. We were and still are a family. Both me and my brother graduated from college and have gone on to successful careers. In fact, my brother went to the West Point Military Academy, eventually got married and now lives in Seattle with his wife and two beautiful daughters.
Me, well, I graduated from the University of Texas at Austin but I have yet to be married and have a family. At 43 years of age and a male, I still have some time but I’ll admit I do feel a new sense of urgency. And that brings me to this one woman… *********. I had known of ********* through a mutual friend for maybe a couple of years but it wasn’t until about late 2007 before we actually began to entertain the idea of seeing each other.
She came over with her sister and my friend to hang out one day. I remembered meeting her before and I thought she was attractive but I also thought she was well “difficult”. Anyway, as the night progressed we kept talking and eventually ended up riding together to check out some club. As the night unfolded, I remember being struck by some of her insights. I thought, she’s difficult but there is something special there and growing up with a strong woman in my life (my mother) I was intrigued. I also wasn’t that sure if she was really into me.
Nevertheless, we exchanged numbers and eventually began to hang out. We’d talk on the phone and kind of giddily hold hands when we went out. There was something deep there. I couldn’t really put my finger on it. There was a fundamental connection that we were making. So much so, that I wrote her a song (one of the best songs I’ve ever written). I didn’t start off saying “Hey, I’ll write her a song”. It just happened. I mean it flowed right out of me. It was pure. It was beautiful. It was heartfelt and to my chagrin, it ultimately scared her to death.
I have written songs in that manner before… you know, they just flow very easily. But this was different. I sang of wanting to be a better man and my vision of her as my wife. I couldn’t help it. That’s how I felt. Well, that’s about the time she told me about her reservations. She said I was “obese” (which I was) and I owed back taxes (which I did) and had some bad habits (also true). This floored me. I could handle the back taxes and the bad habits but being FAT. “Why would you spend all this time with me if you’re not even attracted to me?”
She went on to explain that it was the way that I made her feel. I just made her feel “good” by my presence. We didn’t stop seeing each other right then but the end was near – at least for then. It’s funny because I had been in denial of my weight for most of my adult life. I was a musician and somewhat eloquent so I was able to hold my own for the most part in the romance department. Thinking on it now, perhaps I didn’t long for a life partner and a family because I took being a part of healthy family for granted. Oh, but ********* had awakened something in me. I did want to be a better man. I was not living up to my potential. I was turning 40 years old and I was sleepwalking through life.
I had to do better. Not for her but for me. Although we stopped seeing each other at that time, I began to read up on healthier eating habits and slowly started riding my bike. I got myself one of those bicycle flywheels for Christmas so that I could ride inside even when it was cold. Pretty soon I was riding everyday. I talk more in depth about my Physical Transformation in another section. But eventually I moved from the bike to walking and running and to my most current routine of High Intensity Training at the gym. It took the better part 4 years but I have dropped more than 5 full sizes and I look and feel much better. In fact, I am a better man. I know what I want professionally and I have made great strides in that direction. I am dealing with my finances and habits. I also know what I want in my ideal partner.
I guess what I am saying here is that throughout the past 4 years, ********* and I have had our ups and downs. Neither one of us is perfect but I do know there is a deep and profound love between us. Is she my soul mate? I truly can’t say – at least not yet. I do know that we have made a pledge to be friends forever and I am prepared to love her unconditionally.
My Physical Transformation
I’m not sure how heavy I was at my peak but I do know that was about 5 full sizes ago. Now, as I enter the fourth year of my journey, my ideal weight is within sight. It hasn’t been easy but I’ve come to love the process and I’ve added many years to my lifespan, not to mention my quality of life.
I’ve fundamentally changed my diet and developed a personal cross training regimen that has me dropping 1 – 3 pounds a week. I’ve learned to love gourmet portabello egg white omelets, veggie bacon and almond milk. I’ve cut down my red meat consumption to about once a month on average and eat a lot of fish, a fair amount of poultry and many more fruits and vegetables.
In reflecting on this transition, I’ve noticed that as I have become more focused on my diet and exercise, my business acumen has also increased. When I started, I would ride my bike at first for 30 minutes and then as much as 1.5 hours a day – every day. I was making some progress but I plateaued and even though I was exercising an hour a day, I wasn’t seeing the type of improvement I really wanted.
Much the same could be said for my business. Once I resolved to make it happen no matter what, I spent many hours cold calling and driving around Texas. During the months of November 2008 – January 2009, I estimate that I cold called at least 300 companies asking them to host tours for students or attempting to get them to write me checks in support of my cause. I also was putting over 30,000 miles a year on my new Mercedes Benz E 320 (more on this later), the only real possession that remained other than my laptop, since I moved in with my folks to start my pursuit.
I can’t say that I regret going through either process although I believe that I could now accomplish things much more quickly if I had to start all over again. Both processes taught me humility and an appreciation for successes as they now seems to flow much more easily in both realms of my life. Nowadays, I still work incessantly but my exercise routine is now only 3 – 4 days a week for 45 minutes to an hour. I discovered High Intensity Training (HIT) and circuit training. So instead of walking or riding my bike for 50 minutes a day at a steady pace, I do more explosive 30 second interval training that focuses on cardio and building my core (gut, chest, thighs). I hardly ever lift weights. Rather, I do calisthenics such as push ups, crunches, stairs, kicks, squats, medicine ball exercises and the treadmill all in relatively rapid succession.
My current routine is to divide the workout into four 10 minute periods. I will alternate through a series of 3 exercises in 30 second intervals in one period such as:
Period 1
35 push ups, rest 30 seconds
30 seconds of stairs, rest 30 seconds
30 seconds of kicks, rest 30 seconds
repeat cycle 2 more times.
Rest for 2 – 3 minutes
Give it a try. You can take it at your own pace but by the second full period, you should have a good sweat going… The goal is to keep up the heart rate for a good solid 40+ minutes as you work these varying muscle groups to the point of failure. Then, give your body time to recover by resting for 1 – 2 days in between. So now, I get better results in half the time and that allows me even more time to focus on building my business. I will also say that this routine helps me be more focused about the rest of my life. I can’t tell you how many moments of clarity I’ve had regarding my business as I exercise or how I can feel stress in my life dissipate as I complete my routine. I’m sure that I will continue to refine this approach but it is an essential part of my life now and will be well into the future.





